• Tech News
    • Games
    • Pc & Laptop
    • Mobile Tech
    • Ar & Vr
    • Security
  • Startup
    • Fintech
  • Reviews
  • How To
What's Hot

Elementor #32036

January 24, 2025

The Redmi Note 13 is a bigger downgrade compared to the 5G model than you might think

April 18, 2024

Xiaomi Redmi Watch 4 is a budget smartwatch with a premium look and feel

April 16, 2024
Facebook Twitter Instagram
  • Contact
  • Privacy Policy
  • Terms & Conditions
Facebook Twitter Instagram Pinterest VKontakte
Behind The ScreenBehind The Screen
  • Tech News
    1. Games
    2. Pc & Laptop
    3. Mobile Tech
    4. Ar & Vr
    5. Security
    6. View All

    Bring Elden Ring to the table with the upcoming board game adaptation

    September 19, 2022

    ONI: Road to be the Mightiest Oni reveals its opening movie

    September 19, 2022

    GTA 6 images and footage allegedly leak

    September 19, 2022

    Wild west adventure Card Cowboy turns cards into weird and silly stories

    September 18, 2022

    7 Reasons Why You Should Study PHP Programming Language

    October 19, 2022

    Logitech MX Master 3S and MX Keys Combo for Business Gen 2 Review

    October 9, 2022

    Lenovo ThinkPad X1 Carbon Gen10 Review

    September 18, 2022

    Lenovo IdeaPad 5i Chromebook, 16-inch+120Hz

    September 3, 2022

    It’s 2023 and Spotify Still Can’t Say When AirPlay 2 Support Will Arrive

    April 4, 2023

    YouTube adds very convenient iPhone homescreen widgets

    October 15, 2022

    Google finishes iOS 16 Lock Screen widgets rollout w/ Maps

    October 14, 2022

    Is Apple actually turning iMessage into AIM or is this sketchy redesign rumor for laughs?

    October 14, 2022

    MeetKai launches AI-powered metaverse, starting with a billboard in Times Square

    August 10, 2022

    The DeanBeat: RP1 simulates putting 4,000 people together in a single metaverse plaza

    August 10, 2022

    Improving the customer experience with virtual and augmented reality

    August 10, 2022

    Why the metaverse won’t fall to Clubhouse’s fate

    August 10, 2022

    How Apple privacy changes have forced social media marketing to evolve

    October 16, 2022

    Microsoft Patch Tuesday October Fixed 85 Vulnerabilities – Latest Hacking News

    October 16, 2022

    Decentralization and KYC compliance: Critical concepts in sovereign policy

    October 15, 2022

    What Thoma Bravo’s latest acquisition reveals about identity management

    October 14, 2022

    What is a Service Robot? The vision of an intelligent service application is possible.

    November 7, 2022

    Tom Brady just chucked another Microsoft Surface tablet

    September 18, 2022

    The best AIO coolers for your PC in 2022

    September 18, 2022

    YC’s Michael Seibel clarifies some misconceptions about the accelerator • DailyTech

    September 18, 2022
  • Startup
    • Fintech
  • Reviews
  • How To
Behind The ScreenBehind The Screen
Home»Tech News»EA’s CEO is following the money to more games with player-created content
Tech News

EA’s CEO is following the money to more games with player-created content

September 15, 2022No Comments4 Mins Read
Facebook Twitter Pinterest LinkedIn Tumblr Email
EA’s CEO is following the money to more games with player-created content
Share
Facebook Twitter LinkedIn Pinterest Email

EA sees a big opportunity in games that let players create their own content, CEO Andrew Wilson said at a Goldman Sachs conference on Tuesday, as reported by Axios. Games like Minecraft and Roblox with extensive player creation tools have become huge hits with enduring popularity, and it sounds like EA wants to find more ways to let players create content in its own titles.

He highlighted a few EA franchises he feels have notable creative aspects already, like The Sims (which will soon be free to play), FIFA, and Battlefield, and talked about how the upcoming live service Skate title will offer many opportunities for player creation.

“Just like the real world, where skateboarding leans into fashion and music and automotive and building and brands, we think that franchise can do that as well,” Wilson said. “So you’ll see us lean more into really engaging and investing in creation.” The Skate team has already teased some of the tools they’re working on, such as in-game “CollaboZones” that can be built collaboratively and appear in others players’ worlds in real time.

Wilson expects that down the line, “there will be the creation of new worlds that sit right next to the worlds that we create, and people will move frictionlessly between those two things,” he said. This sounds somewhat similar to what you can see in Fortnite today — expansive player-made worlds are served up right next to Epic’s own modes in the game’s discovery tools.

Wilson indicated that there’s a significant business opportunity in encouraging players to create content. The correlation of “minutes engaged” (aka, how long somebody might be playing a game) to money spent is almost one to one, he said, so whether players or EA creates the content, there’s “an extraordinary opportunity for [EA].”

See also  How (and why) to Sideload Games on Quest with SideQuest – Road to VR

While EA is going to invest in gaming creation tools, Wilson discussed how the company doesn’t plan to pour money into gaming-adjacent entertainment opportunities like film, like some other companies have. “I’m not going to go out and buy a movie studio just because I think there will be a convergence between linear and interactive,” he said. “I think there are different ways we can do that.”

And despite the popularity of EA’s sports franchises, he’s not looking at expensive sports broadcast rights, either. “I’m not going to go out and spend billions of dollars on linear broadcast sports rights, because I think there’s a way we can deliver and fulfill the needs and motivations of our sports fans inside of our ecosystem in a far more deliberate way that is far more aligned with how they want to consume that content.”

“I don’t think we delivered in the last two iterations in the way that we should have”

He also addressed the state of the Battlefield franchise, which is trying to recover from the widely-criticized launch of Battlefield 2042 last year, and acknowledged that EA didn’t live up to expectations. “I don’t think we delivered in the last two iterations in the way that we should have,” he said. “There’s a lot of work we’ve got to do there.” EA has “an extraordinary creative team involved in Battlefield now,” he says, and I do think there’s a good chance it’s now on the right path. Vince Zampella, who heads up Apex Legends and Titanfall developer Respawn, is now in charge of the franchise, and there are new Battlefield experiences in the works like a new “narrative campaign” and a mobile game.

See also  Mystery rocket makes moonfall – DailyTech

Wilson believes Battlefield could fill any potential vacuum left by Call of Duty following Microsoft’s pending Activision acquisition. “In a world where there may be questions over the future of Call of Duty and what platform that might be on or might not be on, being platform agnostic and completely cross platform with Battlefield is a tremendous opportunity,” Wilson said.

And while Wilson is on guard for disruption from tech giants that have stepped into gaming (some more successfully than others), he believes EA will endure. “I tell our teams: Never underestimate these giant companies that have innovative DNA, monopolistic tendencies, and deep pockets,” he said. “We always have to ask ourselves what happens if they get it right. But as of today, we have this very, very unique and special opportunity to deliver the future of entertainment.”

Source link

CEO Content EAs Games Money playercreated
Share. Facebook Twitter Pinterest LinkedIn Tumblr Email

Related Posts

Should you buy the Nothing Phone (2) or save money and just get the Phone (2a)? Here’s our verdict

April 15, 2024

How To Make Curated Content A Winning Element Of Your Content Strategy

September 24, 2023

10 Expert Techniques for Clear Marketing Content

September 8, 2023

Yoto Player review – audio content for kids

September 8, 2023
Add A Comment

Comments are closed.

Editors Picks

12 Entrepreneurs Share What Inspires Them To Be Better Leaders

October 8, 2022

Nintendo stories Swap gross sales dip as chip scarcity continues to chew

August 3, 2022

Japanese SRPG Journey Academia is coming west

July 29, 2022

Cirotta stops hacking and data privacy invasions by putting security in a phone case

July 6, 2022

Subscribe to Updates

Get the latest news and Updates from Behind The Scene about Tech, Startup and more.

Top Post

Elementor #32036

The Redmi Note 13 is a bigger downgrade compared to the 5G model than you might think

Xiaomi Redmi Watch 4 is a budget smartwatch with a premium look and feel

Behind The Screen
Facebook Twitter Instagram Pinterest Vimeo YouTube
  • Contact
  • Privacy Policy
  • Terms & Conditions
© 2025 behindthescreen.uk - All rights reserved.

Type above and press Enter to search. Press Esc to cancel.